It's definitely a fine line. I'd personally never buy a Hummer for a variety of reasons (some being ecological, I guess). At the same time, fucking up somebody's new car as a "message" is just detrimental to their cause from a publicity standpoint (unless that particular "message" is "we are organized crime and you owe us money" or something along those lines).

It's 5am E.S.T. and I'm getting kind of scattered, obviously.